Ever wondered how CUCKOO, Coway, and SK Magic stack up against each other? Let’s dive into the latest numbers and see what makes each of these brands unique! 

🔸 Revenue & Profit:

Coway leads the revenue game with a whopping RM 3.8 billion, alongside a strong 9.9% profit margin. However, they reported a net cash outflow of RM 330.6 million, indicating some cash flow challenges.

CUCKOO earned RM 1.1 billion and maintained RM 103.4 million in positive cash flow, showing solid financial health.

SK Magic has a smaller share with RM 332.5 million in revenue but faced losses with negative margins this year.

🔸 Customer Reach:

Coway serves 3.09 million accounts (nearly 3 million rental customers)!

CUCKOO has 1.1 million active orders and keeps growing.

SK Magic has a dedicated base of 220,000 accounts.

🔸 Market Presence:

CUCKOO leads in outlets with 262 stores nationwide 🏪.

Coway has 174 outlets but compensates with the largest workforce, having 5,000–8,000 sales reps and 9,000 service specialists.

SK Magic is smaller but still has 64 outlets and a team focused on quality service.

Coway has a massive customer base, CUCKOO shows impressive cash flow stability

Source: Cuckoo IPO Prospectus